Over the past decades, in the works of foreign scientists and managers, individual mathematical and heuristic models and analogies have been identified and are now widely used, which make it possible to significantly simplify the formalization of phenomena and processes occurring in the market. In modern business circles, these concepts have become common and are no longer business slang, but rather a kind of macro language, the basis of modern business terminology. The proposed course examines the fundamental and most frequently used of these concepts. Their meaning is described in a theoretical examination, and their use is shown in examples taken from everyday business practice. For beginning entrepreneurs, for everyone interested in business practice.
To cite this article
Pokudov A. I can't kill a dog: a popular guide to business terminology. - M.: Moscow University Publishing House, 2010. - 152 p.
Over the past decades, in the works of foreign scientists and managers, individual mathematical and heuristic models and analogies have been identified and are now widely used, which make it possible to significantly simplify the formalization of phenomena and processes occurring in the market. In modern business circles, these concepts have become common and are no longer business slang, but rather a kind of macro language, the basis of modern business terminology. The proposed course examines the fundamental and most frequently used of these concepts. Their meaning is described in a theoretical examination, and their use is shown in examples taken from everyday business practice. For beginning entrepreneurs, for everyone interested in business practice.
For citations
Pokudov A. I can't kill a dog: a popular guide to business terminology. - M.: Moscow University Publishing House, 2010. - 152 p.
Moscow University Press
